About Us

Our Mission: To provide you with the information necessary to choose the best toy based on category, age range and occasion.

Who Are We & What Do We Do?

We all loved receiving toys growing up (heck, we still enjoy getting toys now), but with so many toys on the market it’s become increasingly difficult to choose the best one. Fortunately, we are here to help!

Our team of experts, consisting of moms, dads, aunts, uncles and immature adults who still play with toys, have been gifting toys to the children in their lives for decades. Thoroughly researching a product is a time consuming and draining process, and with all the fake reviews out there, it’s often difficult to tell a bad toy from a good toy and nearly impossible to differentiate a good toy from a great toy. Our team’s experience and our proprietary research tools allow us to curate a “best" list that you can trust.

How Do We Choose the Best Toys?

This boils down to 2 main components:

1. Experience

Our expert team knows what types of toys the children in their lives enjoy, which toys are the most durable and safe, common issues to look out for, what age ranges it’s actually suitable for, and so much more. Experience is king!

2. Proprietary Research Tools

In addition to having some of the best writers on the Web, we also have top class research tools. We understand that even a toy expert’s personal experience isn’t enough information to always draw the correct collusion. However, with the help of our analytics tools to aggregate real product/brand reviews from dozens of e-commerce sites, forums and YouTube, our team can understand how other consumers feel and factor that into their decision.

Think Your Toy Qualifies To Be On Our “Best" List?

We are always looking for new great toys to add to our many “best" lists. If you think your toy has what it takes please send an email to [email protected] with the subject line “Product Review Request".